SocialMyna is 7 seven years old!! Happy Birthday to us, Happy Birthday to uuuuuusss! Etc etc.
I’m sat here in my home office, loving the fact that I don’t have to brave the “Beast from the East”, and it’s just hit me how much I still love what I do. How many people can honestly say that they love going to work?
It’s seven years ago that SocialMyna hatched online; I can’t believe how the time has flown (pun intended)! We are soaring, thanks to the fab team of chicks in the nest, a great client base and some select collaborative partners. I don’t mean to sound smug, please don’t misunderstand, more that I am extremely grateful to be in this position.
Having had several “let down” positions, I decided that enough was enough and that I would channel all my energies into my own business. I had no idea whether it would take off and be successful; I just knew I had to try, not look back, and wish as hard as I could that it would come to fruition.
SocialMyna started out as a mother/daughter enterprise with our Holly (Holly Booth Photography), who was also starting out as a business owner – must be in her genes. Little did we know that she would become so successful in her own right that she’d have to withdraw partly from SocialMyna and become a collaborator when we needed her!
The original “nest” was in a spare bedroom converted into an office; this was easy to do, and not as daunting as leaping straight into a paid office space. In only 18 months it became apparent that we needed to expand and so SocialMyna took a shared desk in a local business centre. From here we began to work with other small local businesses to offer a wealth of associated services.
“Honest and Transparent” is SocialMyna’s trademark. This is who we are (both personally and as a team) and our clients say that it’s what they love about us. I know what we’re good at, we do the job exceptionally well, and if we’re not the right people for the job then I say so. Simple.
On the topic of honesty, one year into the business I thought about fleeing the nest. Although I continued to get new clients, it was time to make a decision: was I creating a business or just a lifestyle that I enjoyed? No-one other than close family knew that I took a full time paid role locally, but I couldn’t close SocialMyna as a nagging inner voice said “this isn’t the end”.
On Sunday April 29th 2012, I tweeted the weekly #SBS tweet, telling Theo Paphitis about my business. The next day (Monday) I began my new role and absolutely hated it! In the evening I watched for the #SBS RTs (retweets) to be announced and couldn’t believe my eyes when I saw that Theo chose SocialMyna as one of his winners. Thank you universe! I took this as a sign, promising myself that if I still hated the employed role, then I would hand my notice in on the Friday and make SocialMyna work. The rest is history as they say. I am so very grateful for that RT as it had such a positive impact on the business; the immediate publicity we received afterwards, and also the continued exposure we get since being “recommended by Theo Paphitis” (Uncle Theo).
Seven years has seen me move from home office to shared desk, to own office and now back to the beginning of the full circle at home again. I’ve learned several lessons along the way which has made me super-organised (I pass this onto clients we work with), and have been fortunate enough to work with some amazing local businesses as well as ones in Scotland, Wales and Jersey.
I mentioned that SocialMyna is a team earlier, and we are currently a brood of five chicks with me as Matriarch! My five amazing chicks work hard to promote SocialMyna and our clients’ business needs; all whilst maintaining a healthy work/life balance by working from home and around their childcare arrangements. I can’t say how incredibly proud I am of them all, there just aren’t the words, but I am so happy that my business can support them. I struggled so much to work and be around my daughter that it makes me incredibly happy to see them “have it all” and to be part of that.
We continually reassess our service delivery as clients requests change; no set packages for us! Instead, we prefer to meet our clients, talk through their requirements, and act accordingly – social media and online marketing are definitely not “one size fits all” environments.
So, bring on the next seven years! What will happen, who knows? One thing is for sure though… this bird is not about to take flight; we’re perched for the long haul, and branching out is on the cards. Wow, I love my life!